{"product_id":"alter-ego-italy-scalpego-detox-shampoo","title":"Alter Ego Italy ScalpEgo Detox Shampoo","description":"\u003cdiv class=\"product-block\"\u003e\n\u003cdiv class=\"rte\"\u003e\n\u003cp\u003e\u003cb\u003e \u003c\/b\u003e\u003cstrong\u003eDeep Cleansing Shampoo for a Fresh, Purified Scalp\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned to deeply cleanse the scalp and hair, helping remove impurities, excess residue, and product build-up. Ideal for scalps in need of a refreshing reset, it supports a clean, balanced scalp environment while leaving the hair feeling fresh, lightweight, and thoroughly cleansed.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply cleanses the scalp and hair\u003c\/li\u003e\n\u003cli\u003eHelps remove impurities and product build-up\u003c\/li\u003e\n\u003cli\u003eEliminates excess residue from the scalp\u003c\/li\u003e\n\u003cli\u003eHelps refresh and purify congested scalps\u003c\/li\u003e\n\u003cli\u003eSupports a clean, balanced scalp environment\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling fresh and lightweight\u003c\/li\u003e\n\u003cli\u003eIdeal for use with the ScalpEgo Detox Pre-Shampoo Treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApply to wet hair and scalp and massage gently into a lather. Rinse thoroughly and repeat if required. Follow with the appropriate ScalpEgo treatment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Alter Ego Italy","offers":[{"title":"300ml","offer_id":50005032960138,"sku":"ALT00-406","price":29.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/5532\/1994\/files\/ALT00-406.webp?v=1786664366","url":"https:\/\/novaonline.com.au\/products\/alter-ego-italy-scalpego-detox-shampoo","provider":"novaonline.com.au","version":"1.0","type":"link"}